How the ShurSEAL® Packaging Solution Improves Efficiency for CPG Operations

By: Team Tape University®

August 3, 2026

The Consumer Packaged Goods (CPG) industry runs on operational efficiency. With high production volumes, tight shipping deadlines and increasing demands from retailers and consumers, every detail in your packaging process matters. A single carton seal failure can result in costly product damage and unhappy customers.

That’s why leading CPG manufacturers rely on the ShurSEAL® Packaging Solution, an integrated case sealing system designed to keep high-speed operations running smoothly while reducing downtime and product loss. This packaging automation solution is built to improve packaging line efficiency and performance of end-of-line packaging automation systems.

What ShurSEAL® Delivers

ShurSEAL is a performance upgrade for packaging operations in the CPG space. It can improve OEE by 2-3%. Here’s what sets it apart:

Consistent, Secure Seals

ShurSEAL combines high-quality Shurtape® Packaging Tape with an automated wipe-down mechanism, so every seal is uniform and secure. This significantly reduces the risk of a carton popping open, even when shipping heavy or irregular items.

Automated Applicator Integration

Built for compatibility with automated and semi-automated packaging lines, ShurSEAL enables high-speed, reliable sealing with less manual intervention and fewer tape-related disruptions.

Folded Edge® Technology Enhancement Add-on

This exclusive feature folds both edges of the tape as it’s applied, creating a reinforced, easy-to-remove seal. For high-volume CPG operations, it eliminates the need for sharp tools to open cartons. This prevents injuries and reduces the risk of product damage. Plus, it improves the unboxing experience for retail partners and consumers alike.

Special Tape Formulations for CPG Demands

ShurSEAL offers a broad range of specialty tapes designed to tackle the everyday challenges of CPG packaging, whether you’re operating in extreme temperatures, handling heavy loads or working toward sustainability goals.

Tape Solutions:

  • HP 232® is engineered for cold environments and maintains reliable adhesion in refrigerated or frozen conditions where traditional tapes often fail.
  • HP 500 delivers exceptional strength and holding power for bulkier or heavier packages, helping ensure secure transit.
  • rHP 235 provides a recyclable solution featuring 90% PCR film and an adhesive engineered for hard-to-stick surfaces like highly recycled corrugate, delivering reliable performance while supporting broader sustainability targets.

These are just a few of the tape formulations available with the ShurSEAL system, each developed to support different operational needs without compromising sealing performance.

Whether sealing cartons in a freezer or shipping fragile goods nationwide, ShurSEAL has a tape that fits the job. Explore tape options.

The Direct Impact on CPG Operations

Reduced Downtime in High-Speed Environments

In CPG, lost time is lost revenue. ShurSEAL’s reliable tape application reduces jams, misfeeds and reworks, keeping your line moving efficiently and improving packaging line efficiency across the board.

Fewer Product Returns and Less Damage

Carton failures can be costly and damaging to your brand. ShurSEAL helps prevent transit issues, protecting your products from the production floor to store shelves.

Improved Worker Safety

Folded Edge® Technology eliminates the need for box cutters or knives during carton opening, helping reduce workplace injuries and promote a culture of safety.

Support for Sustainability Goals

Retailers expect sustainable solutions, and ShurSEAL delivers. With recyclable and recycled tape options, you can reduce virgin plastic use without compromising performance. View our sustainability portfolio.

Success depends on getting the small things right. The ShurSEAL Packaging Solution helps optimize the details, so you face fewer problems down the line.

Let’s talk about how ShurSEAL® can work for you.

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